If you are looking at the reasons of VoIP not taking off as expected (esp. on the VC point of view), the feminine side of the market could be one of them.
Anyway, the VoIP blogosphere is populating with "queens", and "kings" are starting to call them in:
- Ken Camp calls for women in VoIP
- Andy Abramson added Christine Herron as his blog panel participant.
- Tom Keating comments a survey on VoIP awareness and puts it as a tale for kids, but he's extremely serious :)
- Phil Wolff points out other interesting explanations of the "need of women in voip"
- and finally, Leanne Tremblay, aka the VoIPGirl, is the first Queen of VoIP
What is not sufficiently pointed out is that Women act and think as half of the market (at least), and the general lack of women in VoIP is a signal not to be neglected.
Do you consider me sexist when I say that M and F are different market segments?
Technorati Tags: cernIO,women, queen, VoIP, sexist, marketing
