Showing posts with label nokia. Show all posts
Showing posts with label nokia. Show all posts

Saturday, February 16, 2008

Why Nokia should wink at thunderbird

Nokia is moving steadily on a wholly new terrain, that of Mobile Internet Users.
MIUs are not business people. They don't use blackberry. They do have some sort of business to do of course, but their usage of mobile phone is a mixture of work, family, love, friends, games.

People will have different profiles of their digital lifestyle.
They are TV consumers, on the couch, with their media center.
They are news consumers and producers, at home, with their internet tablet or laptop.
They are dwellers of an on-line village, and they send messages, write scraps, do some twittering, participate in a chat and, last but not least, they read e-mail.

Therefore, people have many devices and use them to do many activities. Sometimes you need to switch from a device to another, and you need your activity to be transported on the other devices. Then, you need synchronization so as to keep the same information in more places.

Just think about all the various kinds of information you produce/consume on your mobile phone:
  • addressbook
  • agenda
  • notes
  • messages
  • photos
Nokia is already doing a great job with Lifeblog, which allows me to sync my SMS, videos and photos on the PC and online, in a true mobile blog. Even the sync conduits that are currently present on PCSync work well, but the point is: where is Thunderbird synchronization?

Trying to flip the question: why Nokia is not focusing on the eldest and the more widely spread internet communication system, e-mail? Why Nokia is not working on a PC calendar system that integrates with Lifeblog?

My digital life would be marvellous if I could sync my contacts, their photos, the conversations I've had with them, the dates I planned to see them?


Nokia has acquired intellisync (enterprise mail and PIM synchronization), avvenu (remote locker), navteq (navigation technology), Loudeye (digital music aggregator), Twango and recently Trolltech (widely used GUI technology).

Therefore, Nokia intention is clear: "put contents online, use Nokia mobile computers and live with them".
OK, fine mr Nokia, but I also want a docking station, a bigger monitor and a full size keyboard :) And that's my PC, and my PC has thunderbird, and -guess what? Thunderbird is powerful and open source...

Wednesday, April 11, 2007

Nokia on mobile advertising: next google?

Nokia announced recently on its forum developer network that two new mobile advertising services are available for developers.



Learn how to implement targeted mobile advertising

Programming for Nokia devices is changing the mediascape. Two new mobile advertising services are transforming the way people use their phones: Nokia Ad Service and Nokia Advertising Connector. Nokia Ad Service is a fully managed service for advertisers to conduct targeted advertising on mobile services and applications. It consists of a group of mobile publishers forming a mobile ad network and a platform to deploy, manage and optimize mobile advertising campaigns. The other service, Nokia Advertising Connector, accommodates third-party publishers and advertising aggregator companies that want to extend to relevant mobile advertising. Nokia Advertising Connector operates as an intelligent switch, selecting between text, visual, audio, and video ads — depending on the user's context — and feeding the ad to the device.



For more information, check the official nokia press releases

Is Nokia going to compete with Google in what has been the only steadily growing revenue stream after the dotcom bubble?



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