Friday, February 23, 2007

Innovation resistance (Part Two)

In a previous post I started talking about Innovation resistance (part One). In this post I presented the first (and the most common) type of resistance, which comes in the form of "Truth" by Conventional Wisdom.

The second form is the lack of necessity.
One of the most common sentences is "640 k ought to be enough for anyone". Even if it's a false Bill Gates Quote, it resembles the main idea of being satisfied with the things you already have.
Do you remember people speaking like:
- "Why do I have to bring a telephone with myself? I don't need it. If I cannot be reached right now, I'll be available at home, or at work."
- "I don't want to spend 400$ for a GPS navigator: my tourist guide and driving map are enough, for 7$ each. Anyway, I never get lost." :))

The Lack of necessity is a form of "luddism", that is to say we are skeptical about the fact that we may need something new.

An "old" story about a fisherman and a businessman describes the situation in which we find a typical "resistance" from lack of necessity. It's worth a read: even if you disagree either with the fisherman or the businessman, you've got the hint to think about it...


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